As of today, more than 4.3 billion people around the world use the internet. The United States ranks third, with nearly 286.95 million Internet users. This represents 88.5 percent of the population. In 2015, this percentage was only 87 percent, representing a 1.5 percent increase.
Tracking the data
As a Pew Research Center 2012 study revealed, 86 percent of consumers worldwide said that using search engines helped them acquire or increase their knowledge. Another 2012 study by Interconnected World: Shopping and Personal Finance showed that 61 percent of the world’s population use the internet to research products and services, while 44 percent begin shopping around for these products through a search engine.
Every year that passes means more people will start using the Internet. From these numbers alone, you could see the importance of developing a website for your Denver business. Not having a website will result in your business not achieving real success.
Businesses without websites are inaccessible after normal office hours
A business that only has a physical or “brick and mortar” office operates only during normal office hours; for instance, from 8AM to 5PM. After that, customers can no longer access you.
When you have a website, you can continue operations all throughout the day. Potential customers can then communicate with you through your website, or even place orders or set up appointments for services whatever time of the day it is.
Consumers and their love for convenience
Put yourself in the shoes of your customers and imagine how much you like convenience. Without a website, your customers would have to drive to your physical location, which they may regard as inconvenient. However, your website will allow them to order products or schedule appointments right in the comfort of their own homes.
There are many other reasons that you should already have a web designer create a website for your business, but these three things should be enough to prompt you to hire one.